“7 Simple Ways to Track How Well-Liked Your Brand Is on Facebook”

8 02 2012

Dave Kerpen from Likeable Media wrote an article on how to track your company’s success on Facebook.  The factors that matter are:

1) “Likes” on Your Page vs. Your Competitors

2) “People talking about this” Metric

3) Engagement Rates on Your Page

4) Click-Through Rates (CTR)

5) Basic Sentiment Analysis

6) Shares

7) Contest Entries or Votes

To view the full article go to:  http://www.prnewsonline.com/prinsiders/7-Simple-Ways-to-Track-How-Well-Liked-Your-Brand-Is-on-Facebook_15967.html

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